Blog

16Mar, 2019

Things to Consider if you Want to Reduce Bounce Rate on your Blog

You’ve set up your blog, finalised all the content and are sitting back and watching the traffic boost your site’s rankings. However, one thing that might have slipped your mind is bounce rate, and unfortunately, despite perfecting everything else on the site, mess this up and Google will penalise you for it. Now, nobody wants […]

14Mar, 2019

What Will Voice Search Mean for your Business Plans?

The demand for voice assistants has been on a steady rise since Apple pioneered Siri in April 2011. From Google’s assistant to Amazon’s Alexa, the concept has really taken off, and now you seldom see new companies without their own versions. But what implications does this have for a business like yours? Well… Smart Speakers […]

12Mar, 2019

How Social Media Reactions Have Changed the Way Users Interact With Content

Cast your minds back to February 2016, and you’ll remember Facebook introducing new reactions to posts, in response to increased demand from people wanting to express themselves with something less binary than simply ‘like’ or ‘dislike’. Mark Zuckerberg and co responded instantly. Yet instead of more button text, introduced reactions – love, wow, haha, sad […]